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Massmart

massmart.co.za

Massmart is an African retail and wholesale group, and a subsidiary of Walmart, that operates widely recognized formats across sub-Saharan Africa. Headquartered in Sunninghill, South Africa, and founded in 1990, the company focuses on high-volume, low-cost operations across four key divisions: general merchandise, liquor, home improvement, and wholesale food. Its portfolio includes prominent brands such as Makro, Game, Builders, and Jumbo, serving retail, commercial, and independent trader customers through more than 300 stores in eight countries. Massmart leverages its relationship with Walmart to provide private label items and international products while emphasizing price leadership, supply chain centralization, and a growing omnichannel strategy to improve the lives of its customers by helping them save money.