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ViaMichelin

viamichelin.com

ViaMichelin is a digital travel and navigation platform owned by the Michelin Group that provides comprehensive trip planning services across Europe. Launched in 2001, the service integrates Michelin's historical mapping expertise with modern technology to offer route calculations for cars, motorcycles, and bicycles, including detailed cost estimations for fuel, tolls, and vehicle wear and tear. Its business focus centers on enhancing the mobility experience by providing real-time traffic updates, GPS navigation, and access to the MICHELIN Guide’s curated database of over 62,000 restaurants and hotels. ViaMichelin monetizes its ecosystem through digital services for the general public and specialized B2B solutions for vehicle manufacturers and businesses, serving over 300 million visitors annually.